{"id":2143,"date":"2017-06-07T06:52:29","date_gmt":"2017-06-07T06:52:29","guid":{"rendered":"https:\/\/www.octalsoftware.com.sg\/blog\/?p=2143"},"modified":"2019-11-15T13:44:46","modified_gmt":"2019-11-15T13:44:46","slug":"must-do-ways-to-enhance-mobile-app-downloads","status":"publish","type":"post","link":"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/","title":{"rendered":"Must-Do Ways to Enhance Mobile App Downloads"},"content":{"rendered":"<p>Mobile app development is not an easy task. Having it downloaded by users is harder a task than app development. You might have taken extra deluge to get the app created, but with no one downloading it, the core objective of developing the app gets diluted.<br \/>\n<!--more--><\/p>\n<p>&nbsp;<\/p>\n<p>There are a number of factors that enhance the propensity of your app download. All the factors put together lead to App Store Optimization. Effective App Store Optimization cohesively determines if the app you have developed will be downloaded by users. These different factors are as follows:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_41_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" area-label=\"ez-toc-toggle-icon-1\"><label for=\"item-69f05299acaee\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-69f05299acaee\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Encouraging_User_Reviews\" title=\"Encouraging User Reviews:\">Encouraging User Reviews:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Increase_Number_of_App_downloads\" title=\"Increase Number of App downloads:\">Increase Number of App downloads:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Use_Relevant_Keywords\" title=\"Use Relevant Keywords:\">Use Relevant Keywords:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Name_of_the_App\" title=\"Name of the App:\">Name of the App:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Revenue_Generation\" title=\"Revenue Generation:\">Revenue Generation:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Origin_Location_of_App\" title=\"Origin Location of App:\">Origin Location of App:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Social_Media_Marketing\" title=\"Social Media Marketing:\">Social Media Marketing:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#Number_of_times_App_is_opened\" title=\"Number of times App is opened:\">Number of times App is opened:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.octalsoftware.com.sg\/blog\/must-do-ways-to-enhance-mobile-app-downloads\/#User_Retention\" title=\"User Retention:\">User Retention:<\/a><\/li><\/ul><\/nav><\/div>\n<h5><span class=\"ez-toc-section\" id=\"Encouraging_User_Reviews\"><\/span>Encouraging User Reviews:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>In an app store, there is numerous app that keeps falling behind. To allow it to come to the forefront, the app should be rated highly. For that, the app should receive an interesting number of positive user reviews. This will lead to the app being rated ahead of other apps in the store. Consequently, with a high rating, the user download is also bound to go up.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Increase_Number_of_App_downloads\"><\/span>Increase Number of App downloads:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>The aim of an app publisher should be to ensure the maximum number of downloads. With high download numbers, the figure will automatically go up and give the app a higher rank than peers.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Use_Relevant_Keywords\"><\/span>Use Relevant Keywords:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>The description of the app should use relevant keywords. Similar to that of Search Engine Optimization, wherein you ought to use relevant keywords for a successful Google search, App Store Optimization works likewise. This would certainly impact the download pattern in a positive manner.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Name_of_the_App\"><\/span>Name of the App:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>This should be done in an extra cautious manner. The app should be named keeping in mind the theme that customers look for. Prefer to include a keyword in the App name such that the download chance is automatically enhanced.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Revenue_Generation\"><\/span>Revenue Generation:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>It has been observed that apps that have a history of good revenue generation will certainly see more user visibility and the download will certainly go up drastically.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Origin_Location_of_App\"><\/span>Origin Location of App:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>An app might have received regional success and that might lead to more success in that region, leading to more downloads.<\/p>\n<blockquote><p><strong><em>Related Blog: <a href=\"https:\/\/www.octalsoftware.com.sg\/blog\/best-practices-for-marketing-your-new-iphone-app\/\" target=\"_blank\" rel=\"noopener\">BEST PRACTICES FOR MARKETING YOUR NEW IPHONE APP<\/a><\/em><\/strong><\/p><\/blockquote>\n<h5><span class=\"ez-toc-section\" id=\"Social_Media_Marketing\"><\/span>Social Media Marketing:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>Ensure that your app is marketed in social media in a proper manner. The more the visibility of your app in social media platforms, the better will be the app\u2019s ranking. This will lead to more downloads for sure.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"Number_of_times_App_is_opened\"><\/span>Number of times App is opened:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>An app\u2019s ranking depends on the number of times a user opens up the app. This impacts the download pattern in a great manner.<\/p>\n<h5><span class=\"ez-toc-section\" id=\"User_Retention\"><\/span>User Retention:<span class=\"ez-toc-section-end\"><\/span><\/h5>\n<p>Minimize the rate of app uninstall and try to retain your users, such that it does not affect your ranking in a negative manner.<\/p>\n<p>Alter the user perception about your app by following these ways. These factors might not be cohesively correct and direct you to increase your app download pattern in a full-proof manner, but they will certainly create a difference than before. The rate of download is bound to surge up and your aim to reach the \u2018satisfied customer milestone might be readily fulfilled.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">How <a href=\"https:\/\/twitter.com\/hashtag\/MobileTechnology?src=hash\" target=\"_blank\" rel=\"nofollow noopener\">#MobileTechnology<\/a> in 2017 is impacting your business growth. Find the ways at <a href=\"https:\/\/t.co\/o0EA50cdIJ\" target=\"_blank\" rel=\"nofollow noopener\">https:\/\/t.co\/o0EA50cdIJ<\/a> <a href=\"https:\/\/t.co\/xz1AceELaL\" target=\"_blank\" rel=\"nofollow noopener\">pic.twitter.com\/xz1AceELaL<\/a><\/p>\n<p>\u2014 OctalInfoSolutionSG (@octalsg) <a href=\"https:\/\/twitter.com\/octalsg\/status\/869428558577278976\" target=\"_blank\" rel=\"nofollow noopener\">May 30, 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>It\u2019s, after all, your job to convince your customer about your app\u2019s high points. No one would do it better than you. Follow the instructions, avoid the mistakes and get geared up to see the better side of your app\u2019s performance. Happy customers will always spread the good word of mouth about your app and that itself will boost the downloads for your app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobile app development is not an easy task. Having it downloaded by users is harder a task than app development. You might have taken extra deluge to get the app created, but with no one downloading it, the core objective of developing the app gets diluted.<\/p>\n","protected":false},"author":1,"featured_media":2144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","_uag_custom_page_level_css":""},"categories":[4],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Must-Do Ways to Enhance Mobile App Downloads<\/title>\n<meta name=\"description\" content=\"Must-Do Ways to Enhance Mobile App Downloads. 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