The proliferation of Smartphone’s and tablets has provided an exposure of the new technology to our current generation of Kids. Therefore, these devices have become a great source of learning for them. As a result, apps that target kids are being developed, uploaded and downloaded at a great number. However, developing such apps is a complex process and it consists…
Beacon, at present, is a very popular technology for its high significance and usefulness in businesses. Brought into light in 2003 by Apple, service providers of iOS app development kicked off the creation of apps based on iBeacon technology, and thus these apps are conveniently embraced by Apple users.
In the world’s tech arena, the word ‘MOTION’ is quite in motion currently because it is referred to animations with smooth, clean and easy navigation. In mobile applications, motion design has got a new and vital meaning these days. Motion design is way ahead and more than what Flash websites, GIFs and obnoxious ads offer. Websites with distracting elements and…
While browsing Internet, we often come across websites that leave an excellent impression through its colors. On the other hand, there are many sites that have a washy impact as soon as they appear and most of us avoid lingering on such websites. Now, the question arises why does this happen? What exactly makes us feel awesome or annoying while…
In a day our team skims through hundreds of websites, sometimes for getting design ideas, the other times to know what marketing tactics are being used, and sometimes just to be sure about what don’t work. It is hard to predict the exact formula for a successful website (other than its association with a big brand). However, there are some…
“Build a beautiful castle and people will come”, this is the myth that many new businesses and website owners may have. User engagement is a precious currency that is extremely hard to earn until you do most of the things right. Building an exemplary castle is fine, but you need to make sure that people know it exists somewhere. Reaching…
How many times did you visit a website and kept browsing through its web pages for no apparent reason? Or when was the last time when you downloaded an app only to abandon it after using it just once? Has ever a product’s design influenced your purchase decision? Our brain is brilliant at picking signals from noise. If your business…
The audience now has effective ways of blocking promotional messages. Traditional advertising mediums are not as effective as they used to be as the people have become adept at ignoring the uninvited. Inbound marketing has emerged as an adequate alternative for the marketers seeking to engage customers to their brand. Inbound scores where traditional marketing miserably fails. The former aims…